The Embrace Carrier is perfect for bonding time between parents and bubba after they have just entered the big wide world, and for a while after! The thick, double-knit, jersey-like fabric is super soft and cosy while still being resistant to pulling and fading, nestling baby in close for a supportive and snug-fit.

The Embrace Carrier has been acknowledged as a "hip healthy" product by the International Hip Dysplasia Institute, as it creates an M-shaped positioning that supports babies hips comfortably as they grow. Comfortable for baby, and for you, as the carrier has an adjustable waist belt and stretchable cross straps that support your back.

It just makes life easier - no more complicated wrapping or tying involved, simply buckle up and you're good to go. It can also easily be rolled up compactly and neatly tucked into a diaper bag.